World Backup Day: Industry Leaders Highlight Data Resilience in a Digital Era
On World Backup Day, industry experts shared critical insights on the significance of data protection, innovative backup strategies, and the need for digital resilience. With rising cyber threats, safeguarding information has become paramount for business continuity.
Rising Cyber Threats and the Call for Comprehensive Data Strategies
Mr. Sandeep Bhambure, Vice President of Veeam Software, highlighted alarming statistics from the Indian Cyber Crime Coordination Centre, which reported losses of Rs 11,333 crore due to cyber fraud in just the first nine months of 2024. He emphasized the necessity for businesses to shift from traditional backup methods to a more holistic data resilience strategy.
“Data backup is now integral to an organization’s cybersecurity infrastructure,” said Bhambure. “Implementing immutable backups and automatic threat detection mechanisms is essential for safeguarding data effectively.”
The Digital Personal Data Protection Act (DPDPA), which took effect in August 2023, further underscores the importance of data resilience and the Indian government’s commitment to enhancing data security frameworks.
The Importance of Proactive Data Protection
Pankaj Kitchlu, Systems Engineering Director at Juniper Networks, remarked on the growing need for scalable backup solutions amid rising data volumes.
“A well-planned backup strategy not only secures essential assets but also supports long-term business growth,” he noted.
Juniper is focusing on AI-native solutions and robust security measures to ensure seamless data continuity.
Sudharsan Aravamuthan, Head of Systems Engineering at Pure Storage, added that traditional backup methods often hinder quick recovery in today’s fast-paced business environment. He advocated for SafeMode snapshots — a solution that offers immutable and undeletable data, enabling restoration up to 20 times faster than conventional methods.
AI Infrastructure and Its Implications
As businesses increasingly adopt AI technologies, the infrastructures necessary to support such advancements must also evolve. Amit Luthra, Managing Director of Lenovo ISG India, pointed out that robust backup and disaster recovery strategies are not merely safeguards but essential business imperatives.
The emphasis is on creating intelligent systems that can efficiently manage and secure vast volumes of data while ensuring operational continuity.
Experts Weigh in on Cybersecurity Strategies
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Mr. Sanjay Agrawal from Hitachi Vantara emphasized that the stakes are high when dealing with data loss in modern business, suggesting that organizations need to embed data management into their IT frameworks.
- Vishal Salvi, CEO of Quick Heal Technologies, warned of the modern dual threat posed by ransomware, which not only locks systems but also steals sensitive data.
Conclusion: The Future of Data Protection Strategies
With rapid technological advancements and the intensifying threat landscape, businesses must prioritize comprehensive data protection frameworks that ensure operational resilience.
As we observe World Backup Day, the key takeaway is clear: A robust backup strategy not only protects data but empowers businesses to thrive in an increasingly digital world.
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