ESG Research Identifies Immutable Backup Storage Aligned with Zero Trust as the Ultimate Defense Against Ransomware

ESG Research Identifies Immutable Backup Storage Aligned with Zero Trust as the Ultimate Defense Against Ransomware

Ransomware Protection Reinvented: The Rise of Immutable Backup Solutions

Introduction
Recent research reveals a startling statistic: 96% of organizations that have experienced ransomware attacks report that their backups were specifically targeted. Object First, the developer behind the Ootbi appliance, has conducted a study showing that 81% of IT professionals advocate for immutable backup storage—anchored in Zero Trust principles—as the optimal defense against ransomware threats.


Key Details:

  • Who: Object First
  • What: Release of research emphasizing the need for immutable backups
  • Where: Beverly, Massachusetts
  • When: Recent release via Business Wire
  • Why: To address growing vulnerabilities in backup strategies amidst increasing ransomware attacks
  • How: Through the introduction of the Ootbi appliance, purpose-built for Veeam and designed with Zero Trust principles.

Why It Matters
As cyber threats evolve, traditional backup methods are proving inadequate. Many organizations are encountering gaps in their data recovery strategies, leading to significant downtime and data loss. This trend necessitates adopting a more rigorous approach to backup and data protection, primarily using immutable backup storage solutions. These solutions can effectively thwart ransomware attacks by locking down backup data and preventing unauthorized modifications.


Expert Opinions / Statements
Anthony Cusimano, Director of Solutions Marketing at Object First, emphasizes:

“This underscores the urgent need to prioritize data resilience by adopting robust, Zero Trust backup storage solutions with true immutability to defend against evolving threats.”

Simon Robinson, Principal Analyst at Enterprise Strategy Group, also noted:

“Ransomware is changing how organizations approach backup and data protection. As backup infrastructure faces more threats, IT teams recognize that immutability is key to protecting data.”


What’s Next?
Future developments will likely focus on enhancing the capabilities of backup solutions to integrate more seamlessly with existing infrastructure. Adoption rates of Zero Trust models, along with increased interest in immutable storage solutions, are expected to rise as organizations seek comprehensive security measures to safeguard against ransomware.


Conclusion
In a world where ransomware attacks are increasingly targeting backup data, businesses must prioritize adopting immutable backup solutions underpinned by Zero Trust principles to maintain data integrity and availability.

Stay Updated
For more insights on this important topic, follow Object First and stay informed on the latest in data protection strategies.

Meena Kande

meenakande

Hey there! I’m a proud mom to a wonderful son, a coffee enthusiast ☕, and a cheerful techie who loves turning complex ideas into practical solutions. With 14 years in IT infrastructure, I specialize in VMware, Veeam, Cohesity, NetApp, VAST Data, Dell EMC, Linux, and Windows. I’m also passionate about automation using Ansible, Bash, and PowerShell. At Trendinfra, I write about the infrastructure behind AI — exploring what it really takes to support modern AI use cases. I believe in keeping things simple, useful, and just a little fun along the way

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